Florencia Burlando

Florencia Burlando

Regional Creative Director & Art Director

Regional Creative Director & Art Director

Creative strategy, integrated campaigns and brand experiences across LATAM.

I lead creative strategy, integrated campaigns and multidisciplinary teams across LATAM.

Sensodyne UK

Social-first creative direction

Sensodyne UK

Social-first creative direction

GAES | Amplifon

Regional creative direction

Amplifon Product Experience

Regional product launch

Branding & Identity

Selected brand projects

GAES | Amplifon

Regional creative direction

Amplifon Product Experience

Regional product launch

Branding & Identity

Selected brand projects

With 15+ years in advertising and design, I combine creative leadership with a hands-on approach. I lead cross-functional teams, collaborate directly with clients and guide ideas from concept to production bringing together strategic thinking, strong art direction and regional experience across LATAM.

With 15+ years in advertising and design, I combine creative leadership with a hands-on approach. I lead cross-functional teams, collaborate directly with clients and guide ideas from concept to production bringing together strategic thinking, strong art direction and regional experience across LATAM.

With 15+ years in advertising and design, I combine creative leadership with a hands-on approach. I lead cross-functional teams, collaborate directly with clients and guide ideas from concept to production bringing together strategic thinking, strong art direction and regional experience across LATAM.

7

7

7

LATAM MARKETS

LATAM MARKETS

LATAM MARKETS

147

147

147

CAMPAIGNS IN ONE YEAR

CAMPAIGNS IN ONE YEAR

CAMPAIGNS IN ONE YEAR

7.7K+

7.7K+

7.7K+

ASSETS DELIVERED

ASSETS DELIVERED

12

12

12

PROFESSIONALS LED

PROFESSIONALS LED

A thoughtful young person with dark hair gazes to the side, captured in soft black and white lighting.
A thoughtful young person with dark hair gazes to the side, captured in soft black and white lighting.

what I bring

I combine creative direction with a strong understanding of production. I turn complex briefs into clear ideas, align clients and teams, and keep quality consistent across markets, channels and formats.

View LinkedIn

how i lead

I lead with clarity, empathy and high standards. I give teams the context and freedom they need to do their best work, while staying close to strategy, deadlines and business goals.